Can’t make it one of our museum conference sessions? Get a special on-site museum data analytics workshop.
Museum Data Analytics Workshop
Learn about museum data analytics and how data-driven marketing decisions can inform better decisions and create relevant experiences.
Workshop Information
Museum professionals often make audience-based decisions based on limited data results and anecdotal experiences. This is an outdated and inefficient form of museum marketing. Data analytics fixes that problem. This presentation will discuss the oncoming museum data crisis, share resources to avoid the museum data crisis and also provide insightful training on how to create a data-driven culture.
Benefits for the participants
- Gain a robust understanding of museum data analytics
- Develop the skillsets to make data-driven museum decisions
- Participate in a data-driven activity to determine an outcome
- Learn the best practices for building a data-driven museum culture
Format
Total time — 2-3 hours (sample timeline listed below)
- Presentation — 20–30 mins
- Workshop — 1 hr
- Discussion — 30mins
- Museum Data Case Study Review — 30 mins
- Discussion — 15 mins
- Next Steps — 15 mins
Reserve Here
$499 — museums with under $15M annual budget (90% of U.S. museums)
$999 — museums with over $15M annual budget (10% of U.S. museums)
Learn More
If you’re interested in connecting with modern audiences, growing visitor attendance, boosting audience engagement and increasing shop sales then join this workshop to learn the steps to make data-driven museum decisions. Hundreds of museum professionals have benefited from the TravelSee museum data analytics workshop.
As featured at ICOM (International Council of Museums), MANY (Museum Association of New York), WAM (We Are Museums) and many more.